We commissioned photographer Phil Sharp to shoot an eclectic group of bike fanatics, each with a story of how and why their bike had been re-imagined for their very specific needs.
Arts & Culture
The Design Museum is one of the world's leading museums devoted to contemporary design. The inaugural Bike V Design event took place in 2012, celebrating all things bicycle with a mini cinema, performances and talks from the very best riders, designers and frame builders.
Six created a newsprint publication to accompany the event, covering everything from circus cycling and bike polo, to BMX-ing and The Tweed Run. This limited-edition was sold in The Design Museum shop (and online store) and secured with a hand-numbered belly band.
The newspaper was secured with a hand numbered belly band and sold in the Design Museum shop (and online store) at a limited run of 1,000.