Edgar
Project Info
Edgar
Sector

Publishing

Location

Dubai

EDGAR is a men's lifestyle magazine and online platform that covers Style, Food, Travel, Culture, Sport, Tech and more. Available across the Middle East, EDGAR Celebrates the life of the discerning modern man; aimed at an individual that seeks substantial and unpretentious content, beyond that of a stereotypical men's magazine.

To coincide with the magazine’s relaunch, Six were commissioned to create a distinctive aesthetic, reflecting a new content strategy & creative ambition. To ensure brand synergy, the magazine was designed inline with the website, retaining a systematic approach to typography, layout and design across both.

eCommerce is seamlessly integrated within the platform, enabling users to subscribe to the magazine, book events and enquire about content specific products.

EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Print
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
Customisation

Multiple editorial templates were developed, enabling the editorial team to fully reflect the printed magazine’s varied content. The templates utilise interchangeable headers, allowing each page to be carefully curated to the content in a creative and engaging manner.

Smart titles detect the character length and auto adjust the layout, creating the right amount space for the length of copy.

EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
Events

Similar to the editorial templates, the events section caters for unpredictable content, both in terms of image quality and ratio.

We customised WooCommerce to create a bespoke solution that balances traditional e-commerce functionality and a fully fledged ticketing system; allowing the client to act as a ticket distributor without inheriting the unnecessary features that come standard off-the-shelf.

EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web
EDGAR Web